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Dec 
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What agile event programs are and why they're essential

Jet Rodriguez

VP, Marketing

Pete Richardson is a host of exceptional ability. Studies show that a vast majority of guests attending events by Pete have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Righteous, Inc.

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Jet Rodriguez

VP, Marketing

Righteous, Inc.

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05

Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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Month of Creativity
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Virtual Event: How to Build an Agile Events Program

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December 
13th
, 
10:30pm
–
11:30pm 
EST
Month of Creativity

LOOKING AHEAD TO THE FUTURE

(Language: English)

 

Speaker

Caroline Hugonenc, 

Global VP Research & Insights at Teads

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REASONS TO ATTEND

01 June
30 June
2020

CONVERSATIONS AT THE INTERSECTION OF CREATIVITY, DATA & INSIGHTS


Teads are bringing together industry leaders from across the globe, during a month-long content series, to discuss the evolution of creativity in the current world context.


Through workshops, insights, fireside chats and case studies, Teads and participants will discuss new creative trends and showcase best practices. Through these activities, happening across the globe, Teads also aims to shed light on the challenges and opportunities faced by the ad industry in the current world context. 


Current world crises have brought to light certain dynamics that will be key themes in the content series: 


 - The need for further agility and cross-division collaboration in the creative process  
 - Landing the appropriate tonality in disruptive times & testing content effectively
 - Access to real-time data and insights to constantly inform and iterate on creative executions
 - The effectiveness of evidence-based approaches to creative development

 

Follow us to stay tuned for upcoming new updates!

ADAPTIVE CREATIVE  • FLEXIBLE MEDIA  • INSIGHTFUL DATA

Key takeaways:

•

What agile event programs are and why they're essential

•

Strategies and tools for building agile event marketing

•

How to scale agile event programs without losing brand integrity or valuable data

•

Steps you can take right now to introduce agile event marketing into your business

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Programming

Content sessions will touch on everything from creative strategy in this new context to the power of data and insights to inform creative decisions to setting a vision for the future of the industry.

Through Ateliers and creative workshops

Collaborative, co-creation sessions break down media, marketing and creative silos to make impactful ads for mobile environments.






Data and insights

Data and insights will be at the center of a new media narrative, revealing the post Covid personae based on what matters to consumers and what they expect from brands.

The day we've all been waiting for

HIGHLIGHTS

Replay and share

LOOKING AHEAD TO THE FUTURE

(Language: English)

 

Speaker

Caroline Hugonenc, 

Global VP Research & Insights at Teads

Discover More

STRATEGIE CREATIVE PER LA RIPRESA POST-LOCKDOWN

(italian)

CLICK HERE

El Poder del Storytelling Visual 

(Spanish)

CLICK HERE

Establishing Creativity in the
New Normal

(English)

CLICK HERE

how to catch attention in the age of distraction

(English)

CLICK HERE

成功に繋がるクリエイティビティとイノベーションとは。Teads & オリックス株式会社

(JapanesE)

CLICK HERE

CREATIVITY ON A MOBILE WORLD

Teads spain
(Spanish)
CLICK HERE

Fireside Chat Village House & Teads Japan

(english)

CLICK HERE

Video Block #2

LOOKING AHEAD TO THE FUTURE

(Language: English)

 

Speaker

Caroline Hugonenc, 

Global VP Research & Insights at Teads

RSVP
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FOLLOW THE CREATIVE WAVE

10:00AM-12:00PM

Teads Online Webinars

LIVE TEADS TALKS

12:00PM-2:00pm

Fireside chats

2:00pm-5:00PM

DATA & INSIGHTS


12:00pm

L'Atelier

L'ATELIER

12:00pm

Teads Academy

 TEADS ACADEMY

12:00pm

CHC MOBILE CREATIVE AWARDS

CHC MOBILE CREATIVE AWARDS

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Follow the creative wave

 LIVE TEADS TALKS


MEDIA ON THE ROCKS
[ PODCAST ]

DATA & INSIGHTS


 L'ATELIER


 LEARN WITH TEADS


CHC MOBILE CREATIVE AWARDS

Agenda

7:00–7:10

All Speakers

Welcome Intro

Hosts will introduce themselves and get you up to speed on the webinar's agenda.

7:10–7:20

Sab Pell, Openform

Opening Remarks

Host Sab Pell will take you through the hot topics and best practices to move forward with.

7:20–7:45

All Speakers

Panel Begins

Open Q&A between guest presenters and attendees.

7:45-8:00

Jet Rodriguez, Righteous, Inc.

Closing Thoughts

Guest speaker Jet Rodriguez will keep us informed on what the future of virtual events will begin to look like.

Your Host

Sab Pell

Sr. Director of Product Marketing

Sab Pell is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

OpenFORM

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Your Hosts

Sab Pell

CEO

OPENFORM

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Frank Sides

VP, Technology

TRUST THE PROCESS, INC.

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Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Check it out
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register
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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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04

IRL + URL: How to Blend In-Person and Virtual Events

Blending in-person and virtual experiences to create a hybrid event is one way event marketers can lean into this ever-changing operation, reach new audiences, and discover new growth.

Read the article
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Count it down

The Final Countdown!
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The Final Countdown!
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The Final Countdown!
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The Final Countdown!
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The countdown doesn't work if the event start date is set to TBD

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Sab Pell

Sr. Director of Product Marketing

Openform

Sab Pell is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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